82% of business failures are tied to cash flow problems. But here’s the part most people miss: the biggest cash flow risk isn’t losing money. It’s being profitable on paper and still not being able to make payroll.
On the other end, businesses sitting on surplus cash face a different challenge: knowing what to do with it. This session covers both sides.
Two of Rea’s accounting specialists break down the cash flow statement, walk you through how cash forecasting actually works, and give you a framework for managing cash whether times are tight or business is booming.
The Groundwork | Foundations of Accounting webinar series by Rea is designed to address the most pressing knowledge gaps facing mid-market business owners and their finance teams.
Turn your cash flow from a mystery into a management tool.
What You’ll Learn:
- Why profit and cash aren’t the same thing
- How to read your cash flow statement’s 3 key sections
- When (and why) a cash flow forecast matters
- What to do when cash is tight or surplus is building
- The weekly habits that keep cash flow healthy
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